Factory-direct, sourcing agent or marketplace: three ways to buy from China

By I&R Group, Jiaxing. Last reviewed October 1, 2026.

Marketplaces are the cheapest way to start but leave supplier checks, quality control and shipping to you. A sourcing agent works for you for a fee while you keep the supplier contract. A factory-direct trading company buys from the factory and sells to you, so you get one price, one invoice and one company responsible for quality and delivery.

How each model works

On a B2B marketplace you contact suppliers yourself. Many listings belong to trading companies rather than factories, and you handle vetting, samples, inspection, payment and freight on your own.

A sourcing agent searches for suppliers, negotiates and follows production on your behalf. Agents usually charge a commission on the order value or a service fee. The purchase contract stays between you and the factory.

A factory-direct trading company, like I&R Group, buys from the factory and resells to you. Its margin is built into a single price, and it carries the responsibility for the goods matching what you approved until they ship.

Side-by-side comparison

MarketplaceSourcing agentFactory-direct trading company
Who you payThe supplierThe supplier, plus the agentOne company
Price structureSupplier priceSupplier price plus commission or feeOne price with margin included
Who checks qualityYou, or an inspector you hireThe agentThe trading company
Who you claim againstThe supplier, abroadThe supplier, with agent supportThe trading company
Effort for youHighMediumLow
Best forStock items and small trial ordersLarge buyers who want to own factory relationshipsBuyers who want a landed price and one counterpart

Questions to ask any provider

  • Are you the factory, a trading company or an agent?
  • Who signs the purchase contract and who issues the invoice?
  • What exactly is included in the price, and what is charged separately?
  • Who inspects the goods before shipping, and do I get a report with photos?
  • If goods arrive defective, who do I claim against and how?

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